by Sean Joseph | Jun 1, 2022 | YouTube Partnerships
When establishing brand partnerships, you want to craft your offers with the creator in mind. This will establish trust quicker and set up the foundations for a long-term relationship. After over 100+ calls detailing ad deals, here are the 3 key things...
by Sean Joseph | Jun 1, 2022 | YouTube Advertising
In the world of digital brand partnerships, there are two giants: Podcast and YouTube. But as a partnerships manager, where do you decide where to channel your ad spend to: 1) achieve high ROI and 2) build long-term partnerships? The answer: YouTube Why? Let’s...
by Sean Joseph | Jun 1, 2022 | YouTube Research
Youtube started in 2005. Within 15 years, the site saw exponential growth with: Global scale: 2 billion monthly users (25%+ of global population) Youth attention: 81% reach in United States: 15-25 year olds Consistent Visitors: Each daily visitor averaging...
by Sean Joseph | Jun 1, 2022 | Sponsorship Attraction
When it comes to marketing your brand, video content is king. YouTube is the second-largest search engine in the world, with over five billion videos watched every single day, learning how to get sponsorships has never been more important. Five billion videos watched...